Analysts Predict Sony Vita Price Cut
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- Created on 23 February 2012
- Written by Javier Ivan Vargas
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If the PlayStation Vita gets a price cut, the handheld might sell up to about 12.4 million units according to Strategy Analytics.
Analyst Jia Wu shed some light on the subject:"Sony now is experiencing the same story in Japan [as Nintendo]. Sales of the Wi-Fi version of PlayStation Vita at $249 initially exploded, selling more than 300,000 units in the first week of release. But the new console is barely moving 20,000 units per week in its home market after all the hardcore fans made their purchases, mirroring the experience of the Nintendo 3DS."
Therefore, Wu reccommends that Sony should further follow Nintendo's previous idea and cut the price of the Vita to help boost sales. Nintendo did that last year for the 3DS, and it's already realizing the the increased revenue. He also suggested that the Vita should still do well for Sony by expecting $2 billion in hardware and software sales this year. The PlayStation Store is also bound to help with these sales.
If the PlayStation Vita does end up getting a price drop, then I might end up getting one after all. Until then we'll keep you updated for any more news on the potential price cut.
Source: Game Informer
